Tag: KODO Design

Why design has very high priority at Mazda

Why design has very high priority at Mazda

Every carmaker’s products has selling points which draw customers to the brand and these are typically, design, engineering, technology, and reliability. For Mazda, while all the points are important, it is design that has been given a high priority when developing new models. This is because the company has long […]

Midlife refreshed Mazda3 GVC tested – Steady Pacer (W/Video)

Midlife refreshed Mazda3 GVC tested – Steady Pacer (W/Video)

Mazda is well known for making emotional cars, which attract buyers by its alluring looks and the way these cars drive as well. The brand’s emotional ‘KODO – soul of motion’ design philosophy and the signature Soul Red hue stole the hearts of thousands, which a Mazda sales person told […]