Isuzu Malaysia maintained its leading position in the local commercial vehicle industry for the fifth year in a row, ending 2018 with a total of 6,036 vehicles delivered nationwide.
“Despite facing market saturation, Isuzu Malaysia managed to surpass sales volume of well-known brands due to the tremendous effort put in by all parties involved. Dealer activities saw great improvements through various aftersales plans and measures, aside from timely fulfillment through the Isuzu Service Centre,” said the CEO of Isuzu, Koji Nakamura.
Mr. Nakamura said that for 2019, the company aims to be more proactive in identifying new possibilities. “We will move towards better support and greater cooperation between internal key divisions, to maximise business opportunities and enhance dealer development activities,” he explained.
Mr. Nakamura added that the strategy for this market remains the same – ensuring that customer satisfaction always comes first. “This can be achieved by handling customers’ needs with great care and consideration, aside from providing excellent after-sales services. Such value-added services as crucial in times of intense market competition and economic uncertainties,” he said.