Since being launched in mid-November last year, some 60,000 Malaysians have placed their orders for the latest generation of the Perodua Myvi. As with the previous generations (and also with other Perodua models), the response has been beyond expectations and the numbers forecast.
One reason for the strong demand when a new Perodua model is launched is that the brand and product are both trusted for reliability as well as quality – both in the product itself as well as in aftersales services. Many people don’t see a need to wait to listen to feedback from the first owners about their experiences and whether there are any problems and are willing to put their money down right away.
It’s the same sort of trust that the Japanese brands have gained because they too worked very hard in the 1960s and 1970s to ensure quality and reliability. So it is to Perodua’s credit that it has gained a similar level of trust as Japanese brands today.
According to the latest information, Perodua has delivered 28,000 Myvis since November 2017. The company has worked hard to maintain a reasonable waiting period and has been increasing production of the model. “We thank our customers and the Malaysian public for their strong support of the Myvi, and we will continue to improve the delivery time for our valued customers,” said Perodua Sales Sdn Bhd’s MD, Dato’ Dr Zahari Husin, adding that all orders that were made in 2017 have been fulfilled.
He said that while the Myvi is in great demand, the other Perodua models also continue to sell well. For the month of February, the company delivered 17,100 units around Malaysia. The Myvi accounted for 38% of that volume while the Axia accounted for 29%. The Bezza volume was 21% and the Alza 11%.
More significantly, based on an estimate of 41,100 units for the Total Industry Volume (TIV) of new vehicles registered in February, Perodua would have captured a 41% market share, certainly reinforcing its position as the country’s favourite brand.
Although Hari Raya Aidilfitri this year occurs in mid-June, Dato’ Dr Zahari suggested that those who wish to have a new Perodua to celebrate the occasion place their bookings now. “Customers who place their bookings now for the new Myvi will most likely receive their cars in time for the Raya holidays,” he said.
There are 5 variants of the Myvi to choose from, with prices starting from RM44,300 (in Peninsular Malaysia). As we concluded from testing the different variants, the latest generation is a big leap over the previous generations in terms of quality and performance. While the 1.5-litre variants have impressive features, the 1.3-litre variants are very good value for money with their extensive features list and high standards of safety. These include four airbags for the front occupants as well as ABS and Vehicle Stability Control & Traction Control, plus Hillstart Assist Control.
Perodua has also developed a range of GearUp accessories specially for the new Myvi. Custom designed for the model, they fit perfectly and are installed by Perodua’s own personnel before leaving the factory. They also come with a warranty and when purchased with a new unit, there is an instalment plan available for the accessories.
Bookings can be made at all authorised Perodua outlets nationwide (visit www.perodua.com.my for the locations) and Dato’ Dr Zahari said that it would be best for customers to deal only with authorised outlets for the best and most professional service.
Need to sell off your current car to buy a new Myvi?