Since beginning in 1964, the European Car of the Year (ECOTY) title list has never had a Volvo model although some of the Swedish carmaker’s cars have made it to the list of finalists over the years. But it’s been only a matter of time before we would see a Volvo take the ECOTY title and it’s finally happened with the XC40.
The first Volvo model to win the ECOTY was up against the Alfa Romeo Stelvio, Audi A8, BMW 5-Series, Citroen C3 Aircross and SEAT Ibiza. It greatly impressed the jury consisting of 60 members from 23 European countries, being awarded a total of 325 points – way ahead of the SEAT Ibiza which had 242 points. The BMW was third overall with 226 points.
“Winning this award with our new XC40 is perfect timing,” said Hakan Samuelsson, President & CEO of Volvo Cars. “Volvo now has three globally available SUVs in its range for the first time. The XC40 will be a strong contributor to further growth, taking us into a new and fast-growing small SUV segment.”
The win means that all of Volvo’s latest SUVs have each been named Car of the Year in either Europe or North America. Both the large XC90 and mid-size XC60 were awarded the North American Truck/Utility of the Year title in the past 2 years.
Additionally, the XC60 won the 2017-2018 Japan Car of the Year title, also the first time for Volvo and only the second time in the 38-year history of the Japanese awards event. The first non-Japanese Car of the Year was the Volkswagen Golf Mk 7 which took the 2013-2014 award.