Motorshows are usually of two types – the established ones like the Geneva Auto Salon and the Tokyo Motorshow which are more about the brands and showcases for the techological advancements, and the regional ones like the Bangkok International Motorshow and the GAIKINDO Indonesia International Auto Show which are more sales-oriented (although there are also global debuts of new models). In Malaysia, until recently, the motorshows have been more of the first type which tend to be more glamourous with concept cars and big pavilions to show off new models. However, given the challenging times that the industry is going through, there is greater focus on selling and this is what the Malaysia Autoshow 2016 aims to do.
Besides that, being organised by the Malaysia Automotive Institute (MAI), the event also showcases the Malaysian automotive industry and the progress made under the National Automotive Policy.
There are some 60 models in display, a few of them being previewed before sales to start in 2017. This is a good time for the public to get more information on the latest models which they may want to consider buying next year. There are also lots of great deals (some only available during the event) which will save money or get extras for free. Up to RM200,000 worth of prizes are to be won in various contests and one lucky person who buys a new car at the Malaysian Autoshow 2016 will win a new Kia Rio X 1.4 Sedan.
The public will also have a chance to test many of the models on display so they can compare different models at one location. There are also opportunities to experience the latest plug-in hybrid models from Mercedes-Benz (C350e) and Volvo (XC90).
The Malaysia Autoshow 2016 will be on from today until Sunday (10 am to 9 pm) at the MINES International Exhibition & Convention Centre outside Kuala Lumpur. The entrance fee is RM10 per person for adults and students from schools or institutions of higher learning will be given free entry on November 11 (must be in uniform or show a student card).