China’s GAC Motor has officially launched its first high-end MPV, the GM8, for the domestic market. The new model represents a major milestone for the company, which was established in 2008, as it is the first Chinese automaker to have models in the mid to high-end sedan, SUV and MPV segments.

The new GM8 is developed on GAC Motor’s C-Class platform sits 5-metre long bodyshell sits on a wheelbase that is 3 metres long, providing generous cabin space. The 7-seat MPV was conceived to meet growing demand from consumers in China for a better driving experience with MPVs.

“Demand has been growing in the Chinese auto market for a spacious and practical MPV that can accommodate both business and family needs,” said Yu Jun, President of GAC Motor. “With our new GM8, GAC Motor will not only meet but will redefine the standards of the high-end Chinese MPV market.”

Adhering to GAC Motor’s brand philosophy of Innovation, Quality and Pleasure and embracing cutting-edge technology, the GM8 completes its line of luxury C-Class vehicles which also includes the GA8 sedan and GS8 SUV.

The GM8 adds a MPV to the premium model line that includes the GA8 sedan (left) and GS8 SUV.

Recognition of the quality of the company’s models is evident as the company has ranked highest for 5 consecutive years in the independent JD Power Asia Pacific China Initial Quality Study. This high quality made GAC Motor the choice as the official service car provider for the Fortune Global Forum 2017.

The company reports that it had another year of record-breaking sales volume in 2017. It achieved a 38.9% year-on-year increase from January to November in 2017 and has already met its target of annual sales volume of 500,000 for the year.

Setting a goal of achieving 1 million in sales volume by 2020, GAC Motor has structured a sustainable development strategy to produce quality vehicles with premium design, performance and reliability for global customers. It will continue to expand its global R&D network to develop more vehicles with cutting-edge technology and advance sustainable mobility.

The company will further introduce four new models into the market in 2018, offering customers a wider choice with premium driving experiences. It will also release another mid to high-end MPV by the end of 2018.

GAC Motor has ambitions to enter the North American market no later than 2019. It continues to create awareness of its brand and products by having a presence at the North American International Auto Show (NAIAS) this month. For this year’s display, it is showing off its entire line-up of models as well as an all-electric concept car.

[Chips Yap]

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